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Spring Summer 2020
STYLE & POP CULTURE

SPRING SUMMER 2020



SPRING SUMMER 2020 FIRST LOOK

BEHIND THE LINE

The concept of neo-futurism comes alive in Alpha Industries Spring Summer 2020 collection through neon colors, low observance camouflage prints, and new lightweight fabrics. This concept was inspired by the United States Defense Advanced Research Projects Agency (DARPA), the US department that is responsible for the development of emerging technologies, often futuristic in nature.

    The full collection will be available February 4th. 

    PT COLLECTION 

    Spring Summer 2020 will also see the introduction of the PT Collection, Alpha’s take on military physical training uniforms. The basis of the collection was to expand upon Spring Summer 2019’s PT Track Jacket, Alpha’s iteration of the retired US Army PT Jacket. By offering coordinating tee’s and bottom’s, along with jackets, the full concept of a physical training uniform is brought to life.

    NEON COLOR

    Battlewash bodies and color-blocked silhouettes. Neon colored patches, mesh lining and striping.

    TACTI-COOL FABRIC AND ELEMENTS

    Onion skin rip-stop fabric and faux memory taffeta.  Low observance camo. 

    LIGHTWEIGHT OUTERWEAR

    Our new spring lightweight outerwear contains new iterations of classic product. The M-65 Mod Deco Field Coat and the M-65 Nylon Mod Field Coat W have been updated for spring, as well as having new takes on the classic M-65. We have new styles added to our NASA collection, as well as new Battlewash and L.O. Camo styles.

    ABOUT ALPHA

    Alpha Industries is an American clothing manufacturer founded in 1959 in Knoxville, Tennessee. Initially as a contractor to the United States military, the company grew into an international commercial seller of American military style and fashion apparel.