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Business Insider: The Original Bomber Jacket


The company behind the internet's most popular bomber jacket proves it can do all types of fall coats — here are the best new styles

Written by: Amir Ismael

-Alpha Industries, the company behind the Internet's most popular bomber jackets, just released a new collection for fall.
-The collection proves the company can do more than just the style they're most known for. It includes parkas, coats, and reimagined bombers for fall.
-We rounded up the best new pieces to help you get a head start on the soon-to-be chilly weather.

As the company behind arguably the most popular bomber jackets on the internet, you've probably seen Alpha Industries styles everywhere. Even if you aren't up to date on the latest in fashion, the brand's signature red "Remove Before Flight" tag should stand out to you.

Although Alpha Industries is more popular than ever these days, the brand is far from a startup or a new phenomenon. Founded in 1957 as Dobbs Industries, the Knoxville-based brand got its start as a subcontractor making outwear for the U.S. Department of Defense. Two years later, the company re-branded as Alpha Industries and landed its first official contract as an apparel supplier in the U.S.

More than 60 years later, Alpha Industries is still making jackets. While the brand isn't a current supplier for the armed forces, it still brings military-grade quality to its new designs. And just in time for the upcoming fall and winter seasons, the brand has launched a new collection of jackets. If you thought the typical black or olive bombers were the only things the brand really made, this collection is here to prove you wrong.

The collection includes parkas, coaches' jackets, field coats, reimagined bomber jackets, and more. With modern military-inspired designs for men, women, and kids, the collection has something for everyone. Plus, students can save 15% and get free shipping by verifying enrollment here.

To read the full article, click here.

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