From Long Beach to Las Vegas, with many stops in between, the kickoff to the Fall/Winter 2015 season was nothing short of successful. Our last stop at Liberty Fairs Las Vegas was the perfect way to end show season.
The Venetian Resort & Casino played host to the Liberty Fairs show this season. The venue was masterfully decorated to acknowledge 2015 as the “Year of the Goat” as part of the annual Chinese New Year celebration. We commemorated this holiday by having our awe-inspiring, limited-edition “Year of the Goat” MA-1 flight jacket on-hand as a gift for select buyers and media that came by the Liberty Fairs booth.
The Alpha booth was truly a showstopper. The major focal point this year was the 50th anniversary of the M-65 Field Coat. Genuine artifacts from the Vietnam War were sprinkled throughout the booth along with some of the vintage M-65 Field Coats that Alpha produced for the Department of Defense in the 60s and 70s. Attendees got a preview of the M-65 Anniversary capsule including limited-edition field coats, liners and bags. The displays truly reflected the era that birthed this generation-defining silhouette.
In addition to the anniversary, the booth showcased the highly anticipated Alpha Industries x Burton x UNDFTD collaboration. Other coveted items that struck gold in the Las Vegas Sun included the new Slim-Fit Collection that features a tailored, more fashion-forward cut of the popular MA-1 Flight Jacket, B-15 Bomber Jacket, and N-3B Parka. All three will be available in all-white and all-black as part of the Fall 2015 Collection.
Experience the Alpha booth by flipping through the gallery below.